Ann Demeulemeester's ‘KIDS’ Vol. 3: A Poetic Collision Between LA's Creative Pulse and Avant-Garde Fashion
Isabella Scaffidi
In the ever-evolving world of fashion storytelling, Ann Demeulemeester continues to break the mold with the third chapter of its striking visual series, KIDS—a diary of artistic exploration seen through the lens of creative director Stefano Gallici. More than just a campaign or creative project, KIDS functions as an emotional archive, offering a rare glimpse into the environments, people, and moments that shape Gallici’s uniquely intuitive approach to design.For this latest edition, the spotlight turns to the sprawling, sun-drenched landscape of Los Angeles, a city long admired for its chaotic beauty, cultural contradictions, and ability to reinvent itself at every corner. From its legendary music scene and indie film enclaves to its graffiti-slicked streets and eclectic subcultures, LA serves as both muse and canvas—vibrant, unpredictable, and full of life. For Gallici, it’s not just inspiration. It’s alignment.
“There’s an inexplicable familiarity every time I land in LA,” Gallici reveals. “It’s as if I’ve lived this rhythm before. The energy here doesn’t force itself—it flows, pulling me into this creative current where everything feels predestined. Even before I begin a project, I somehow already see its evolution. That’s what LA gives me—freedom, clarity, and unexpected magic.”
KIDS Vol. 3 is a celebration of that alchemy. It's an artistic communion with a city that defies categorization, and it arrives fully formed with a collective of compelling voices—artists who, like Gallici, thrive in the liminal spaces between identity and expression. This chapter of KIDS introduces a cast of creative vanguards who embody the diverse creative undercurrent of Los Angeles today:Sophie Thatcher, actress and singer, brings a cinematic intensity and a haunting vocal edge that reflects the duality of vulnerability and power.Chris Greatti, a genre-bending guitarist and producer, channels sonic rebellion and fearless self-expression.Dove Armitage, a musician whose atmospheric soundscapes evoke both raw emotion and ethereal escapism.Bella Scaffidi, a film archivist devoted to preserving the poetry of cinema, grounding the project in nostalgia and artistic heritage.Nico Geyer, model and musician, whose magnetic presence blurs the boundaries between fashion, performance, and identity.
Together, they form a tapestry of talent that redefines what it means to be an artist in the modern age. There’s no single medium or discipline—only an honest devotion to the act of creating.“Los Angeles has always stood at the intersection of music, film, and fashion,” says Gallici. “To bring these individuals into the world of KIDS felt instinctual. Each one embodies a different facet of LA’s creative DNA. Their contributions aren’t merely appearances—they’re deeply personal layers that transform this project into a living, breathing thing.”
Visually, the campaign weaves cinematic noir with sunlit intimacy. Shadows stretch across rooftops, vintage fabrics flutter in the Santa Ana breeze, and quiet moments of reflection unfold between neon-drenched nights and hazy desert mornings. Every frame whispers something familiar yet untold, a sensory dance between past and present, grit and grace.But KIDS is more than aesthetic storytelling. It is a testament to the way fashion intersects with the world—fluid, emotional, and profoundly human. Under Gallici’s direction, the Ann Demeulemeester brand continues to evolve into something far richer than seasonal trends. It becomes a philosophy—a meditation on beauty, solitude, connection, and the places we carry within us.As the KIDS series grows, so too does its impact. This latest volume not only deepens the narrative—it expands the brand's footprint in the global creative consciousness. With LA as both backdrop and co-creator, Gallici proves once again that true artistry lies not in control, but in surrendering to the chaos of inspiration.
Explore more on Ann Demeulemeester’s official platform and immerse yourself in a journey where fashion meets feeling, and where the spirit of Los Angeles becomes wearable poetry.